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9 consumer trends that will shape your business in 2021
Summary List PlacementWhen it comes to nailing down a business idea, you may want to turn to the "pinners" for inspiration. In the third quarter of 2020, more people started new businesses than in any...
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How a 19-year-old entrepreneur started an active lifestyle brand and grew it...
Summary List PlacementWhen Freddy Bunkers was 15 years old, he founded HyperGo, an active lifestyle brand that specializes in body wipes to use after workouts or while traveling. Today, the 19-year-old...
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A 15-year-old business prodigy explains her secret to improving customer...
Summary List PlacementMikaila Ulmer was 4 when she was stung by two bees in one week, which quickly prompted a fear of the insects. But Ulmer's parents encouraged her to learn more about bees instead...
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The owner of a haircare line sold at Sally Beauty shares how she pivoted to...
Summary List PlacementLike many entrepreneurs, Terrinique Pennerman didn't know how the pandemic would impact her natural haircare business, Kurlee Belle.Before COVID-19, Pennerman relied on her...
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A food entrepreneur shares how she built a 6-figure company while serving as...
Summary List PlacementKeisha Smith-Jeremie had an affinity for applesauce as a child that stuck with her as an adult. When the Bahamian native attended the University of Virginia, she found herself...
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How 4 wedding planners are prepping for the future of the events industry,...
Summary List PlacementThe biggest day of many people's lives is also a billion-dollar business. In 2019, there were approximately 2.2 million weddings in the United States. Around 29% of weddings...
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The loneliness economy: Companies and entrepreneurs see a spike in interest...
Summary List PlacementAfter a few hours home alone without looking at her phone, Akvile Les, 30, receives a notification. It's a message asking how she's doing and whether she'd like to chat — but the...
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How to stay in love with your business (and your business partner) through...
Summary List PlacementIn 2018, Israel Moreira was just "the cute guy who sat near the printer" in the San Francisco co-working space where Kelsey Witherow had been running her company, Doughp, for...
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46 enterprise tech startups to bet your career on in 2021
Summary List PlacementIf there's one industry you can bet on during an economic downturn, it's enterprise tech.According to a report from OpenView Venture Partners, enterprise software is virtually...
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Why setting high expectations is key to success as an entrepreneur, according...
Summary List PlacementEighteen classes of schoolchildren were tested for their IQs. The results weren't shown to students or parents. Instead, their teachers were simply given a list of which ones...
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3 entrepreneurial couples who've appeared on 'Shark Tank' reveal how they...
Summary List PlacementSeparating work and personal life can be challenging when couples go into business together. For some, the bedroom becomes the boardroom. Romance goes out the window. Days feel...
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Rental-friendly decor is on the rise as more people spend time at home....
Summary List PlacementWhen Elizabeth Rees' friend was setting up a startup in New York back in 2012, she needed an office that would look and feel like the brand she was building. She was in the midst...
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Morgan Stanley's diversity accelerator is doubling in size and increasing its...
Summary List PlacementA Morgan Stanley accelerator program focused on supporting startups with diverse founders is doubling the number of participants its takes on each year. The bank announced Tuesday...
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You should put your Paycheck Protection loan into a separate bank account if...
Summary List PlacementEven if you're eager to issue paychecks and cover rent as soon as possible, business owners who received federal relief loans through the Paycheck Protection Program (PPP)...
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Here's what a PPP application looks like, and how 1 business owner filled it...
Summary List PlacementApplications are wide open for small businesses can apply for Paycheck Protection Program (PPP), the financial assistance program from the federal government meant to help...
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Artists and gallery owners making over $10,000 a month share how they turned...
Summary List PlacementAs her mother tells it, Georgia-based artist Allison James, 31, was coloring at the table before she could even walk. But James told Insider it took years to believe her artistic...
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19 tools and platforms entrepreneurs say they can't live without during the...
Summary List PlacementAs the pandemic persists, entrepreneurs continue to adjust how they conduct business. Yet surprisingly, the number of new businesses being registered rose since March, with new...
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Amazon sellers should start preparing now to avoid expensive surprises in the...
Summary List PlacementAmazon's transition from founder Jeff Bezos to incoming CEO Andy Jassy raises several questions about what changes third-party sellers can expect from the e-commerce giant.Given...
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An entrepreneur landed a 6-figure investment to buy a landscaping business...
Summary List PlacementOn an early June morning, while many businesses were closed due to the coronavirus pandemic, Mike Botkin stopped for gas on his way to his office where he worked as the COO of an...
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The 3-part goal-setting strategy the founder of a 7-figure company uses to...
Summary List PlacementFor business owners, 2020 brought extreme hardship or tremendous growths. Either way, surviving through to the end of the year was a feat of adaptability, innovation, and...
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